Blockbuster Video RSS
IN THE BELLY OF BLOCKBUSTER: Interview with former VP of Development for Blockbuster Video Mike Beck
Interview with Mike Beck by Josh Schafer, Dec 1 2025, Raleigh, NC. Blockbuster Video is arguably the most divisive cultural icon of the 90s. For some, it’s the beacon of premium nostalgia, a literal sign of the times that offered countless movie nights at home, making memories of glory days gone by. To others, the blue and gold ripped ticket represents an evil corporate giant, censoring content, and stomping out the small town Mom and Pop shops that created the foundation for the video rental era. This is the classic example of both things being true. They...
We Talked to the Dad from that Iconic Blockbuster Video Commercial and He Takes Us Behind the Scenes! [INTERVIEW]
By Josh Schafer and Ted Gilbert There may be no other commercial that's as synonymous with the video store era, or that made such an impression on the masses that saw it as this classic Blockbuster TV spot. There was just so much going on. From the self-raising walls and the tapes that magically fill the shelves, to the customer who seems to drop in from the sky - the whole thing was sure to fill the average viewer with wonder and make them ask out loud: How did they do that! We were lucky enough to...
Video Era Oddities Unearthed: The Blockbuster Kidprint Identification Video! A VHS Safety Precaution with an Amusingly Awkward Echo!
While out rummaging through the wild this past weekend on my never-ending quest for slabs of black plastic gold, the rack of rewind remnants resting at DVD Game Exchange in the totally radical New Castle Farmers Market in New Castle, DE offered me one of the most intriguingly odd and amusingly uncomfortable video finds I’ve come across in quite a long time: The Blockbuster Kidprint Identification Video! Here it is, my fellow Videovores. An Official Kidprint tape from Blockbuster. There's gotta be a pin floating around with this Kidprint logo. There just has to be. Created around 1990 through a...